Writing and Editing Chapter 1
This chapter talks about the basics to writing for digital media. The first thing that we learn is that it does not matter what type of media you are writing for (news story, novel, letter, etc), the principles of good writing are identical. When writing and publishing one should be both brief and concise. A writer should also be very precise when coming to selecting vocabulary. A good quote to represent this is "When I use a word it means exactly what I say, no more and no less." - Humpty Dumpty, from Lewis Carroll's Through the Looking-Glass. Chapter 2 In this chapter, the author introduces us to how it's different to write and read for digital media compared to hand-written pieces. The author talks about how the average human attention span for digital media is not very long at all, so it is very important to be able to skim and gather information from these online projects quickly. The three important roles of being a digital media writer are being a communicator, organizer, and interpreter. The author states that the writer's credibility affects these three roles, and transitions with this into writing bias. "Research has shown that the credibility of blogs has much to do with bias..." The author explains how writing with your opinion is better than writing with it absent. Being able to detect and see bias, is essential to the credibility of information in the digital world. Writer/Designer Chapter 1 This chapter first explains the basics of multi-modal productions. The five modes of multi-modal projects are linguistic, visual, aural, spatial, and gestural. Visual mode involves color, layout, style, size, and perspective. Aural mode entails music, sound effects, ambient noises and sounds, silence, tone of voice, volume of sound, and emphasis and accent. Spatial mode includes arrangement, organization, and proximity between people or objects. Gestural mode involves facial expression, hand gestures, body language, and interaction with people. Each of these modes are explained and given specific examples. The first steps to writing multi-modal projects is being able to describe and explain the different types of modes. "Multimodality gives writers additional tools for designing effective texts." The author explains how multimodality is useful when trying to appeal to a large and diverse group of readers.
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